CPC Solutions VDP Guide VDP Expressions Guide : Page 4

THINGS TO CONSIDER How are you going to use Expressions? USES FOR EXPRESSIONS 1. Direct Mail Expressions goes hand in hand with your direct mail piece and can be utilized on any variable data printed project. 2. Email Campaigns 3. PURLs Expressions can add personalization to your emails beyond simple type. PURLs are meant to be personal, but Expressions will add a unique personal touch that will both impress and welcome your target audience. 1 2 3 www .cpcsolutions.com VDP Expressions Setup Guide © 2012 CPC Solutions. All Rights Reserved. 4

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