Ten groups of entrepreneurs showcased their up-and-coming businesses at CREATE’s demo day, the highlight of The Idea Center’s go-to-market program. Among the businesses on display were a video-driven hot spot atmosphere indicator, an online shopping service that utilizes artificial intelligence, a virtual community that connects triathletes with each other and an online minority- owned business marketplace. Participants in CREATE’s third cohort tested their prototypes with potential customers, searched for replicable and scalable business models and built the resilience necessary for entrepreneurship during the course of the 10-week program. VIBIN was one of the enterprises featured at the CREATE showcase. The service provides video snapshots of bars, restaurants and other public places so viewers can gauge the mood of different spots before traveling to those locations. “It’s like watching the trailer of a movie before the full-length movie,” said Diogo Ribeiro, one of the founders of VIBIN. “Instead of texting your friends to convince them to come out you can send them a video of the scene.” For Leyanis Díaz, CREATE was the culmination of a concept she had initially pitched to the Startup Challenge, another Idea Center program. Diaz developed Major Marketplace, an online marketplace for minority-owned businesses, during the challenge and then submitted it to the American Entrepreneurship Award (AEA) competition, which is also affiliated with The Idea Center. “I can never thank The Idea Center enough for what they’ve done for me and Major Marketplace,” Diaz said. “I wouldn’t be here without them.”
Published by Miami Dade College. View All Articles.